Bachelor’s in Business Analytics Degree

Bachelor’s in Business Analytics Degree
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GCU is an institutionally accredited university, offering degree programs that meet high educational standards set by its accreditor. The Colangelo College of Business has several programs that are accredited by The Accreditation Council for Business Schools and Programs (ACBSP), including the bachelor’s in business analytics. To learn more about programmatic accreditation, visit our Colangelo College of Business accreditation page.
Up to 90 credits, only 84 can be lower division
Credits: Fill out the Lopes Eval to find out what will transfer
Admission Requirements (Bachelor's)
OR 2.5+ Unweighted GPA and
Admission requirements may differ based on degree level, program and modality, or transfer status. Some programs of study may require a higher GPA and/or other qualifying criteria for admission. Please review full admission and program requirements in the University Policy Handbook.
*Math and reading only on a 1600 point scale (test date after 3/1/2016). SAT score of 1380 required for 2400 point scale (test date before 3/1/2016).
The Bachelor of Science in Business Analytics from Grand Canyon University is designed for students who want to develop a strong foundation in business and learn how data informs business practices. As a business analytics student, you will be taught about all aspects of business, including:
In your program, you can learn to apply the analytical skills of data visualization and data mining to models, and then interpret what these models show to make business decisions.
At GCU, the BS in Business Analytics degree program was created around set of important skills that may help graduates in the workplace.
Some of these skills include:
Business communication and critical thinking skills
Information literacy and data analysis
Business operations and environments
Legal, ethical and values-driven business
Business analytics
Bachelor’s in business analytics program graduates will have been taught to follow industry-specific laws, regulations and ethical practices. Upon graduation, they can apply statistical analysis and modeling to data to promote effective business practices.
BS in Business Analytics grads may have the opportunity to fulfill several career opportunities. They may find work as:
This bachelor’s in business analytics degree combines coursework in business and analytics. Skills such as effective communication and critical thinking are also emphasized to help prepare you for business analytics careers. You may find yourself in positions where you not only interpret data, but share it across broad networks of stakeholders.
Specifically in this bachelor’s in business analytics program, you can use financial statements to analyze how effective an organization is. You will also be taught about supply and demand trends to measure market economies. In addition, you will have the opportunity to look at operations and management structures to solve business problems.
Some competencies that the business analytics program focuses on include:
1 Depersio, G. (2023, June 11). Data Analyst: Career Path and Qualifications. Investopedia. Retrieved June 26, 2023.
2 The earnings referenced were reported by the U.S. Bureau of Labor Statistics (“BLS”), Data Scientists, as of May 2021, retrieved on June 26, 2023. Due to COVID-19, data from 2020 and 2021 may be atypical compared to prior years. The pandemic may also impact the predicted future workforce outcomes indicated by the BLS. BLS calculates the median using salaries of workers from across the country with varying levels of education and experience and does not reflect the earnings of GCU graduates as data scientists. It does not reflect earnings of workers in one city or region of the country. It also does not reflect a typical entry-level salary. Median income is the statistical midpoint for the range of salaries in a specific occupation. It represents what you would earn if you were paid more money than half the workers in an occupation, and less than half the workers in an occupation. It may give you a basis to estimate what you might earn at some point if you enter this career. You may also wish to compare median salaries if you are considering more than one career path. Grand Canyon University can make no guarantees on individual graduates’ salaries as the employer the graduate chooses to apply to, and accept employment from, determines salary not only based on education, but also individual characteristics and skills and fit to that organization (among other categories) against a pool of candidates.
3 COVID-19 has adversely affected the global economy and data from 2020 and 2021 may be atypical compared to prior years. The pandemic may impact the predicted future workforce outcomes indicated by the U.S. Bureau of Labor Statistics as well. Accordingly, data shown is effective September 2022, which can be found here: U.S. Bureau of Labor Statistics, Occupational Outlook Handbook, Data Scientists, retrieved on June 26, 2023.
4 DataQuest. (2023, May 18). 8 Data Analyst Skills Employers Need to See in 2023. Retrieved June 26, 2023.
If you are passionate about leading business through the use of data-driven analysis, a Bachelor of Science in Business Analytics could be the right path for you. Fill out the form on this page to learn more.
You can pursue your BS in Business Analytics on campus or online. When completing online bachelor’s in business analytics courses, you can benefit from the flexibility and convenience that online courses offer. You can also utilize online learning resources and support from your knowledgeable professors and your classmates.
GCU offers both a Bachelor of Science in Business Analytics and a Bachelor of Science in Applied Business Analytics. Both programs can prepare you for career options in business and analytics.
The coursework for the bachelor’s in business analytics focuses on foundational aspects of business practices, while including instruction in fundamentals of database structures, data visualization, project management, data mining and predictive and prescriptive models. This degree program emphasizes the process of making data-driven decisions within the context of business.
The BS in Applied Business Analytics program also focuses on fundamentals of database structures, data visualization, project management, data mining and predictive and prescriptive models. However, students are not required to complete foundational business courses, but rather are allowed to take electives in other areas, including information technology-related courses.
The on-campus or online bachelor’s in business analytics degree is offered by the Colangelo College of Business. This means that your degree was created to address the needs of contemporary businesses, teaching you responsible business practices that emphasize a high pursue and conscious capitalism.
Your business courses are also instilled with a Christian worldview, meaning that you not only have the opportunity to develop academically, but personally and spiritually as well, while learning material based on the guiding pillars of business: servant leadership, ethics and entrepreneurism.
If earning your on-campus or online bachelor’s in business analytics sounds like the right step for you, learn more by reading through some of these most frequently asked questions.
Data analytics is a career that requires many workers, with a minimal supply of qualified professionals to do the job. According to Investopedia, “Because demand is strong and the supply of people who can do this job well is limited, data analysts command higher-than-average salaries and perks, even at the entry level.”1
Often, being involved with business analytics involves analyzing and interacting with large amounts of data. Such massive amounts of data can have major repercussions if there in an incident in analysis. Because of this, a career in data analytics involves focus and critical thinking. While challenging, it may be the ideal career path for you if you feel you could thrive in this environment.
Yes, you will need to have a solid background in mathematics for business data analytics careers. Several important areas of business analytics involve math, such as accounting, economics, finance and statistics. If math is not your strong suit, it may be advisable to spend some extra time focusing on strengthening your math skills to prepare yourself for your business analytics program.
Your specific salary will vary depending on your job title and other varying factors; however, we can look at the average median salary of a data scientist as reference. In May 2021, data scientists had a median annual salary of $100,910, according to the U.S. Bureau of Labor Statistics.2
Many careers in the business data analytics field are projected to experience much faster than average occupational growth within the next decade, for example, data scientists. The U.S. Bureau of Labor Statistics Occupational Outlook Handbook estimates job growth for data scientists to increase by about 36% from 2021 to 2031, accounting for an estimated increase of 40,500 jobs in the field.3
According to DataQuest, three of the top skills that employers want to see from data analysts include:4
Other skills listed that data analysts will use in their jobs include creating data visualizations, creating dashboards and reports, writing and communication, domain knowledge and problem-solving.
While business data analysts work closely with data analysis, it is not considered an IT job. However, like many IT jobs, these professionals will need to be familiar with specific database tools and programming languages to be able to effectively do their job.